How hiring a Virtual Assistant can help grow your business

One of the biggest challenges that business owners in Australia face is making the extra time to put in more effort to take their business to the next level. Small business owners have to wear many hats to get the job done, that’s why more and more small and medium-size business owners are hiring virtual assistants to help them grow their business.

So, what are the roles and responsibilities of a virtual assistant and how exactly can a VA help you grow your business?

A Virtual Assistant is an independent contractor who is hired to manage your day-to-day tasks that you can’t handle yourself. Sometimes you simply don’t have the time to do everything by yourself, and sometimes you lack the skills to do it right. Either way, a qualified VA can help you take a load off which in turn allows you to do more important things that will help you grow your business. 

Virtual Assistants are business owners themselves and they understand what it takes to maintain and grow a business. A good VA will be your right hand man or woman for all things business related. Before you know it, you’ll be asking yourself how you managed all this time without a VA. 

A great thing about virtual assistants is that they are capable of filling more than one position. So, instead of hiring a full-time social media marketer, a bookkeeper and a blog writer, you can simply hire experienced VAs to do that for you when you need it. The benefit of working with a virtual assistant is that you don’t have to hire full-time staff if you need a specific job done just once or twice a month. 

Virtual Assistants specialise in many different areas, including:

  • Social media marketing
  • Online marketing
  • Email answering and sorting
  • Updating your website, uploading content to keep you in favour with Google
  • Creating personalised content, business presentations and proposals 
  • Internet research
  • Event management
  • Travel bookings
  • Bookkeeping

What’s the main difference between a VA and a staff member?
A VA is a self-employed businessperson who works remotely and pays their own taxes and insurance. You can hire them when you need them for specific tasks rather than paying them per month for tasks you don’t necessarily need done. 

I’ve heard bad stories about working with a VA. How do I avoid that happening to me?
Some business owners in Australia work with virtual assistants who work overseas in different time zones. There’s no guarantees that every VA will live up to your expectations, especially if you hire someone overseas. Here, in Australia, VAs that are part of a reputable VA network like Virtually Yours are much more likely to suit your needs. 


How do I make sure that I hire a reputable VA?

  • Make sure that the VA you hire is part of a reputable Australian VA Network
  • Talk to your VA first to make sure he or she is in line with your company culture and values
  • You need to be as specific as possible about what you need help with and set realistic expectations. 
  • Sign a contract containing terms and conditions pertaining to the task 
  • Do a thorough research before hiring anyone 


Hiring a virtual assistant may be the best thing you do for your business, especially if you’re hoping to grow. A good VA can help you with your everyday tasks so you can use your precious time to land new clients and take your business to the next level.